Experience Smarter

A campaign that demonstrates in human terms how IBM Services enables digital transformation to create impactful customer and employee experiences.

Portfolio Details Image
Portfolio Details Image
Portfolio Details Image

Deliverables

  • Landing page

  • Anthem video

  • Interactive white paper

  • Social campaigns

  • Adobe personalization
    interactive

  • Research infographic


My role

Concept development

Creative direction

Art direction

Design

Deliverables

  • Landing page

  • Anthem video

  • Interactive white paper

  • Social campaigns

  • Adobe personalization
    interactive

  • Research infographic

Deliverables

  • Landing page

  • Anthem video

  • Interactive white paper

  • Social campaigns

  • Adobe personalization
    interactive

  • Research infographic


My role

Concept development

Creative direction

Art direction

Design

My role

Concept development

Creative direction

Art direction

Design

Experience smarter customer service with intuitive AI

Experience smarter customer service
with intuitive AI

Experience smarter personalized shopping

Experience smarter operations with intelligent workflows

Experience smarter operations
with intelligent workflows

When businesses strive to make each experience smarter than the last, they can actually experience smarter.

Watch the full anthem video below.
© 2025 Lindsey Selden. All rights reserved.
© 2025 Lindsey Selden. All rights reserved.
© 2025 Lindsey Selden. All rights reserved.
© 2025 Lindsey Selden. All rights reserved.