End-to-end transformation raising the bar on brand, business, and product alignment and execution to drive increased value for all stakeholders.
Deliverables
Brand positioning
Brand guidelines
Visual tool kit and library
Event tool kit
GTM video series
Brand mascot
Corporate pitch deck
Presentation template
Full funnel GTM assets
Product integration
Customer awards program
Podcast series ID
Deliverables
Landing page
Anthem video
Interactive white paper
Social campaigns
Adobe personalization interactive
Research infographic
Deliverables
Brand positioning
Brand guidelines
Visual tool kit and library
Event tool kit
GTM video series
Brand mascot
Corporate pitch deck
Presentation template
Full funnel GTM assets
Product integration
Customer awards program
Podcast series ID
My role
Concept development
Creative direction
Art direction
Design
Brand building blocks
Experience smarter customer service with intuitive AI
An agile brand tool kit
To ensure the brand team could keep up with marketing demand as the visual language evolved we prioritized codifying components in Figma, our most commonly used program, before building out additional libraries.
More Mobot
Experience smarter customer service with intuitive AI
A brand mascot to believe in
From in-product user experiences to the Omnia club in Las Vegas, Mobot brought the Sumo Logic brand to life.
Accelerate what matters.
Experience smarter customer service with intuitive AI