The State of Salesforce
2019-2020
The State of Salesforce is Bluewolf’s proprietary thought-leadership program about how the best companies use Salesforce. All the research, data analysis, writing and design are done in-house.
Find Your Salesforce Self
To compliment the printed report we created a digital benchmarking experience. Users answer questions from the survey and their responses are compared against the aggregate to reveal custom results with best next steps to further their Salesforce journey.
Special Edition
2020-2021
In response to the pandemic, research for this year’s report included a targeted quantitative survey, along with 15 qualitative C-suite interviews across 5 key industries.
Reconsidering and gaining alignment on how The State of Salesforce should show up during this time of crisis was a sensitive process that took as much effort as the writing, design and production of the report itself.
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Industry interactive
Research for the report included a targeted quantitative survey, along with 15 qualitative C-suite interviews across 5 key industries. This was served up in a special digital interactive.
Future of Business
2021-2022
Continuing the spirit of evolution this years report was forward looking, focused on predicting the new business trends developed during the pandemic.
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Frameworks & process
